What is PPC in digital marketing?

A question frequently asked, "What is PPC and why do I need it?"
PPC (pay-per-click) is a marketing acronym for what you may know as Google Advertising.

Why does my business need Google advertising? 

As long as you have a great site to send your customers to, we suggest you run some ads as part of your marketing strategy. It's a great way to get your brand's name out there and showcase your product/ service.

What are the advantages of PPC?

In today's fast-paced world of digital, inputting a pay-per-click strategy is a great way to maximise your reach and increase ROI and with data-driven results and cost-effective spending, PPC is a worthwhile investment for any brand.

How do I run PPC campaigns?

You don't have to! At Wizard Pi, we have a team of skilled digital marketers who have extensive knowledge in the area of PPC. 

Digital is extremely dynamic, so why stress yourself in keeping up to date with the latest trends and keyword research when you can have it all done and set up for yourself?

Sound appealing or want to know more? Get in touch via our contact form today.


view all blogs